BangkokPost-June 4

Thais’ willingness to spend has dropped slightly from last year, while their happiness remains at the same level, according to a survey by Hakuhodo Institute of Life and Living ASEAN (Thailand), in collaboration with Spa-Hakuhodo Co. Thai consumers are worried about economic uncertainty caused by the third wave of the Covid-19 pandemic. Despite a steady decrease in overall spending, people seem to be willing to pay for goods that can be developed further to make more money. They tend to enjoy shopping online or offline as a route to stress relief. Consumers have also become less happy due to the prolonged epidemic situation, having managed to trim unnecessary spending while seeking ways to earn extra income in the future.

Read more at: https://www.bangkokpost.com/business/2126603/survey-reveals-less-willingness-to-spend